Archives

Marketing for Purpose and Profit: Most startups focus their marketing plans on survival and growth—for good reason. Founders believe passionately in their product and care for their customers. [...]

Stakeholder Business Thrives: Communities depend on willing parties enabling them to thrive or causing them to decay. This is true for both democratic or despotic systems. The parties can use [...]

Burn the Business Plan: The title is arresting and has a lot of truth. I am a retired MBA teacher of new venture creation and many of my students produced business plans. For me though a business [...]