PEST Analysis
PEST Analysis: involves the analysis of four external factors that may impact your business: Political, Economic, Social and Technological. It should not be confused with a SWOT Analysis, that [...]
By Will Keyser
In Benefit Venture Blog, Entrepreneurship, Insights, Leadership, Marketing, Reflections, Stakeholder Capitalism, Strategy
Posted Co-opetition
‘Co-opetition’: ‘Co-opetition’ is an increasing popular behavior among both multinationals and entrepreneurial businesses alike. It is a function of competing companies [...]
By Will Keyser
Posted Sailing to Startup Success
Sailing to Startup Success: keep your new venture on an even keel. I used to be a dinghy sailor and I can tell you that sailing requires many of the skills that an entrepreneur needs. First of [...]
