Startup Purpose Is Why: Startups, as well as small business and corporations across the globe have four principal terms for purposes aimed at improving social and environmental outcomes for [...]
Startup Ethical Integrity To Do Good and Well: Entrepreneurs must focus their creative energy on products and markets, but without purpose their chances of surviving and thriving are diminished. [...]
Startups for Good Chose Words on Purpose: Entrepreneurs on a mission use a glossary of words that are strongly oriented towards positive action to change the world for the better. For example, [...]
Startup—Small is Beautiful: Mindful entrepreneurs scale to the right size for good. Investors seek scale fast to maximize investment. Over rapid growth may create problems for founders, above all [...]
Inclusive Entrepreneurship: There is a massive potential for startups created by women, young people, seniors, immigrants and racial minorities as well as people with disabilities, those with [...]
Entrepreneurial Altruism—Save One Starfish: One day a man was walking along the beach when he noticed a boy picking something up and gently throwing it into the ocean. Approaching the boy, he [...]
Mission Driven and Purpose Capital Directory—USA: Seed and venture capital funds all have very particular criteria for investment in new and young ventures. Today, the fastest growing special [...]
Practice Makes Purpose: The purpose driven entrepreneur is responsible for the venture’s strategy and behavior. Hence practice delivers the startup’s purpose. Passionate entrepreneurs take [...]
Startup Purpose—benefit all stakeholders. Selfish startups don’t survive. Join the growing numbers of entrepreneurs who embrace stakeholder capitalism, rather than shareholder capitalism. [...]
Strategy and Interdependence We are coexistent; we can achieve nothing on our own; we are all inter-dependent. We are encouraged to be independent from an early age, even while being coexistent [...]
Startup Consciously: Startup consciously and brainstorm beyond business. Founders face knotty decisions personally, as well on the project itself. There are many misconceptions about [...]
Purpose Driven Startups Challenge Accepted Wisdom, just as Alice’s Adventures in Wonderland, led her to exclaim, “Curiouser and curiouser!”. She explored the world conjured up [...]
Startup Books can be a boon for business founders. Startup books can be inspirational, informational and/or huge time savers. Chances are high that you are deeply into your product that is going [...]
Make Meaning Method: A way to help founders go beyond establishing business purpose, to make meaning through products and behavior. “Meaning is making the world a better place,” says [...]
Benefit Entrepreneur: Greed, hatred and delusion are characteristics inimical to successful startup. And no, this reflection is neither a polemic on business, nor about foolish entrepreneurs. It [...]
Buddhist Economics: is giving people a chance to use and develop their skills; enabling them to overcome their self-centeredness, joining with others in a common task; creating the goods and [...]
Entrepreneurial Mindfulness: These two words are not often seen together. However, business schools that teach a startup course would do mankind a service to have them as a key component of their [...]
Systemic Social Enterprise: Social enterprise is a term in common use for many types of venture that “address a basic unmet need or solve a social problem through a market-driven approach”. That [...]
Flourish Honorably: To flourish honorably is a choice. It does not just happen, but it can be ignored. Founded as FaceMash nearly 20 years ago Facebook (now Meta) is a company that fulfills its [...]
Funding the Benefit Sector: The Benefit Sector is emerging to fill a gap in the ability of the three traditional sectors to produce balanced benefits for society as a whole1. Social (nonprofit) [...]
Marketing for Purpose and Profit: Most startups focus their marketing plans on survival and growth—for good reason. Founders believe passionately in their product and care for their customers. [...]
The Stakeholder Strategy Evaluation Tool facilitates the challenging planning process for purpose-driven startups and entrepreneurs who want their new ventures to contribute to a better world. A [...]
Remaking Capitalism: The interdependence of business has not traditionally been part of business vernacular. However now, especially in post pandemic society, it is an imperative word for the [...]
Mindful Work: A growing number of leading businesspeople openly meditate. They may have been meditators for a long time, but now they are not shy about saying that they meditate. The late Steve [...]
Airline Share Buybacks: The US airline industry is seeking $50 billion from the Government—half in grants and half in loans—to compensate for the effects of the Covid-19 pandemic and its [...]
Equity Crowdfunding for Purposeful Startups: Wefunder is simply the best way to raise capital from people who share your intent to change the world for the better, and with whom you want to build [...]
Profits and Purpose: It is in the founder’s interest to start the business knowing that we are all interrelated and interdependent. That is quite easy to recognize, but hard to act on. [...]
Company and Community: The business and community surrounding it are in a symbiotic relationship, whether desired or ignored. At the negative end of the spectrum, the inter-relation is easily [...]
Founders Can Learn From Corporate Deceit*: Founders can learn more from corporate mistakes than the things they appear to be doing successfully. The big boys often say one thing and do another. [...]
Rewriting the Rules of Business: Most governments support the existing unreasonable and unfair way we organize our community social and economic affairs. On the other hand many new [...]
Movement for Business Purpose: entrepreneurs who create new ventures with both a declared sense of purpose and who live it through their strategy and policies have a significant impact on [...]
Staffing a Startup: What staff does a startup need? The data does not show that solo founders do any worse than those with two or more. However, my advice is that the second member of the team [...]
Purpose Driven Startups—information, advice, business tools, founder insights, inspiring reflections, books & helpful directories for a flourishing venture.
